Business Communication I | Course Syllabus | BBA -Pokhara University (PU)
Business Communication I
Course Syllabus | BBA
Pokhara University (PU)
Business Communication ICourse Title: Business Communication I
Course code: ENG 201
Credit hours: 3
Course Objectives
The objectives of the course are to
• bring the world of business into the classroom
• provide skills and strategies for different business scenarios
• help students to communicate confidently in everyday situations
• focus on key expressions and then put the new language into practice
• enable independent learning at a pace to suit each student
Course Description
This course in business English gives students the communication skills they need for immediate use at work. It helps those who need to communicate better in English at work, by teaching a range of business communication skills. It features video clips for every unit, including documentary clips, authentic interviews and dramatized scenarios showcasing business communication skills. The Interactive Workbook on the DVD-ROM will also be available online for teachers who want to be able to communicate and collaborate with students outside of class. It combines a communicative approach with authentic business material and digital multi-media, to give in-work and pre-work students relevant and immediate communication skills. A fairly detailed treatment of the theory and practice of technical communication geared to the Nepali experience is an important component of this course.
Course Contents
The contents of the course include:
• Working with words
• Business communication skills
• Speaking
• Language at work
• Case study
• Communication and technical communication
• Audience analysis
• Technical communication competencies and process
• Organization, design and graphics
• Technical writing style
Teaching Method
Video clips can be used as focal points of discussion, to develop students’ listening skills, introduce new vocabulary and teach the business communication skills that students need in context. Language and skills practice can be given through activities in the Student’s Book and the Workbook (available on DVD-ROM ). It is suggested that student-centered activities should be encouraged with the teacher acting as a facilitator.
Basic Texts
Hughes, John, and Jon Naunton. Business Result: Intermediate Student’s Book. Oxford: OUP, 2007. (containing interactive workbook with video)
Adhikari, Dharma, and Phanindra Upadhyaya. Technical Communication I. Kathmandu: Buddha, 2013.
References
Oxford Advanced Learner’s Dictionary of Current English. Eighth Edition. Oxford: OUP, 2010.
Hughes, John. Business Result: Intermediate Teacher’s Book. Oxford: OUP, 2008.
Leech, G.N., and Jan Svartvik. A Communicative Grammar of English. Third Edition. London: Longman, 2002.