Management Notes

Reference Notes for Management

How the transactions occur in e-commerce?

How the transactions occur in e-commerce?


A. using e-medias
B. using computers only
C. using mobile phones only
D. none of the above

The Correct Answer Is:

  • A. using e-medias

The correct answer is A. using e-medias. Transactions in e-commerce primarily occur using electronic media or e-medias. Let’s explain in detail why this answer is correct and then explore why the other options (B, C, and D) are not accurate descriptions of how transactions occur in e-commerce.

A. Using e-medias (Correct Answer – How Transactions Occur in E-commerce):

E-commerce, short for electronic commerce, is a digital platform where buying and selling of goods and services take place over the internet. Electronic media, or e-medias, play a central role in enabling these transactions. Here’s why this answer is correct:

1. Online Shopping Platforms:

E-commerce transactions occur primarily on online shopping platforms or websites. These platforms are accessible through the internet and allow users to browse products or services, select items, and make purchases electronically. Users can add items to their virtual shopping carts, input payment information, and complete transactions using electronic means, such as credit cards, digital wallets, or online payment gateways.

2. Digital Payments:

E-medias facilitate various forms of digital payments, including credit card payments, debit card payments, online banking transfers, mobile payment apps, and digital wallets like PayPal, Apple Pay, or Google Pay. These methods allow customers to securely and conveniently pay for their purchases online.

3. Electronic Communication:

Throughout the e-commerce transaction process, electronic communication is essential. This includes emails and notifications to confirm orders, provide order tracking information, and offer customer support. Electronic communication ensures that customers receive real-time updates and assistance regarding their purchases.

4. Digital Product Delivery:

In the case of digital products or services, e-medias are used to deliver the purchased items to customers. This can include downloadable software, e-books, music, videos, and more, which are transmitted electronically to the buyer’s device after purchase.

Now, let’s examine why the other options are not accurate descriptions of how transactions occur in e-commerce:

B. Using Computers Only (Not Correct):

While personal computers and laptops are commonly used devices for e-commerce, transactions occur on a wide range of digital devices. E-commerce has evolved to include smartphones, tablets, smart TVs, and even smartwatches. Limiting e-commerce transactions to computers alone overlooks the diverse range of devices consumers use to engage in online shopping.

C. Using Mobile Phones Only (Not Correct):

Mobile phones are indeed a significant part of e-commerce, especially with the rise of mobile shopping apps. However, e-commerce is not exclusive to mobile phones. Customers use various devices, including computers, tablets, and laptops, to access online stores and make purchases. E-commerce is device-agnostic, providing flexibility for users to choose the device that suits their needs.

D. None of the Above (Not Correct):

Selecting “none of the above” as the answer is not accurate because e-commerce transactions unequivocally rely on electronic media or e-medias. E-commerce is fundamentally a digital endeavor, encompassing various electronic platforms, technologies, and channels for conducting transactions and related activities.

It is essential to recognize the central role of electronic media in e-commerce to understand how this digital marketplace functions.

In summary, e-commerce transactions are intrinsically tied to electronic media (e-media), which includes a wide array of digital technologies and platforms. From online shopping websites to electronic payment gateways, digital marketing, and electronic communication, e-media plays a pivotal role in facilitating, conducting, and enhancing e-commerce transactions.

Acknowledging the importance of e-media is critical for both businesses and consumers participating in the dynamic world of e-commerce, where convenience and accessibility are key factors driving its growth.

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