Management Notes

Reference Notes for Management

One factor the google ads system uses to calculate an ad’s actual cost-per-click (cpc) is the:

One factor the google ads system uses to calculate an ad’s actual cost-per-click (cpc) is the:

 

Options :

a) Maximum CPC bid of the ad showing one position lower on the page.
b) location targeting of the ad showing one position lower on the page.
c) cost-per-thousand-impressions (CPM) of the ad showing one position lower on the page.
d) Ad Rank of the ad showing one position lower on the page.

 

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Option a ) Maximum CPC bid of the ad showing one position lower on the page.

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Smirti

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