Management Notes

Reference Notes for Management

_________ pricing is the approach of setting a low initial price in order to attract a large number of buyers quickly and win a large market share.

_________ pricing is the approach of setting a low initial price in order to attract a large number of buyers quickly and win a large market share.

_________ pricing is the approach of setting a low initial price in order to attract a large number of buyers quickly and win a large market share.

 Options:

A. Market-skimming
B. Value-based
C. Market-penetration
D. Leader

The Correct Answer Is:

D. Leader

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