Management Notes

Reference Notes for Management

Factors that influence Social Perception – Organizational Behavior | Perception Psychology

Factors that influence Social Perception

Factors Influencing Perception

➦ Perception is a process by which individuals organize and interpret their sensory perceives in order to give meaning to their environment.

➦ However, what one perceives can be substantially different from objective reality. People look at the same thing but perceive differently.

➦ A number of factors operate to shape and sometimes distort perceptions. The factors that influence perceptions of a person are as follows:

Factors Influencing Perception

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