Management Notes

Reference Notes for Management

Roles/Functions of Marketing Manager – 10 Major Roles and Functions | Principles of Marketing

Roles/Functions of Marketing Manager

Roles/ Functions of Marketing Manager

The role of a marketing manager is essential to the success of any business. This individual is responsible for developing and executing marketing strategies to promote products or services, increase brand awareness, and ultimately drive revenue. Marketing managers are responsible for analyzing market trends, identifying consumer needs, and developing campaigns that resonate with consumers.

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