Management Notes

Reference Notes for Management

When a firm enters into some business which is related with its present business in terms of technology marketing or both it is called as ______________.

When a firm enters into some business which is related with its present business in terms of technology marketing or both it is called as ______________.

When a firm enters into some business which is related with its present business in terms of technology marketing or both it is called as ______________.

 Options:

A. conglomerate diversification.
B. horizontal integration.
C. vertical integration.
D. concentric integration.

The Correct Answer Is:

D. concentric integration.

Read more