Importance of Microeconomics in Business Decision Making – Microeconomics | Management Notes
Importance of Microeconomics in Business Decision Making
Importance of Microeconomics in Business Decision Making: Microeconomics plays an important role in business decision making. It helps the business managers in making production plans and trade decisions. It provides an analytical tool to examine the market mechanisms and helps business firms to take decision about their production and pricing policies.
The following are the points that represent the importance of microeconomics in business decision making.
a) Optimal resource utilization
Microeconomics tells how productive resources are allocated in the production of various goods and services as productive resources are scarce in the economy. It also helps to find out, what to produce, how much to produce, and for whom to produce.









